Answer Engine Optimization
How Oeave makes your product visible to AI answer engines, LLMs, and autonomous shopping agents through structured data and rich media.
Answer engine optimization (AEO) is how you shape product content so ChatGPT, Perplexity, and Google AI Overviews can quote it directly in their answers.
About 15 percent of the pages an AI engine retrieves end up in the cited answer . The rest are fetched and ignored. AEO is the work that moves a page into that 15 percent: a short answer capsule near the top, machine-readable product schema in the page head, and a live feed agents can fetch instead of scraping.
Oeave builds your product presence in this landscape automatically. Every fiber you add becomes structured data that answer engines can consume and cite, wherever AI is answering questions.
How it works
Every Fiber you add to Oeave — specs, features, pricing, reviews, FAQs — becomes structured data that LLMs can consume and cite. When you publish with the SEO + Discovery embed tier or higher, Oeave generates several machine-readable assets from your content:
llms.txt
A text file containing your complete product information in a format optimized for large language models. Instead of parsing your HTML, answer engines can read this file directly and get a clean, structured representation of your product.
The llms.txt is linked from your page's <head> so answer engines discover it automatically. It includes a hidden anchor tag that explicitly tells crawling LLMs where to find the file.
JSON-LD structured data
Oeave generates Schema.org-compliant JSON-LD from your Fibers and embeds it in your page. This includes:
- Product data — name, description, URL, and brand.
- Offers — pricing information from your Pricing Fibers, including price, currency, and availability.
- Reviews — customer testimonials converted to structured Review markup.
- FAQ — questions and answers from your FAQ Fibers as FAQPage markup.
This structured data helps search engines understand your product and display rich results in search pages.
Video sitemap
When you have Threads with visual content, Oeave generates a video sitemap (videos.xml) listing video versions of each Thread. This tells search engines that rich video content is available for your product, improving chances of appearing in video search results and rich snippets.
Each video entry includes the title, description, duration, and thumbnail derived from your Thread content.
Branded video answers
When someone asks an answer engine a question about a product category you compete in, the AI typically cites flat text snippets. With Oeave, there is rich, cinematic content available that the engine can link to instead.
Oeave creates branded videos from your Threads that answer engines can reference directly. Instead of a paragraph of text, your product can appear as an interactive experience that the buyer can explore.
MCP server
On the Growth plan, your Weave includes an MCP (Model Context Protocol) server. Any MCP-compatible AI agent can connect to your product data through this endpoint to:
- Search your knowledge base — query your Fibers by topic, feature, or specification.
- Access product information — retrieve structured data about your product programmatically.
- Generate video answers — create on-the-fly video responses to specific buyer questions.
The MCP server URL is embedded in your page as a <link> tag so compatible agents discover it automatically.
AI search endpoints
Also on the Growth plan, Oeave exposes AI search endpoints built for agentic commerce. These endpoints allow autonomous shopping agents to discover, compare, and recommend your products without needing to scrape your website.
This is built for the next wave of commerce, where AI agents browse, compare, and make purchase decisions on behalf of customers.
Setting it up
Answer Engine Optimization does not require separate configuration. It activates automatically when you:
- Add Fibers to your project (the more detailed, the better the structured data).
- Build Threads from those Fibers.
- Publish with the SEO + Discovery or Agentic Commerce Ready embed tier.
The generated files stay in sync with your content. Republishing updates the llms.txt, JSON-LD, and video sitemap with your latest Fibers and Threads.
Next steps
- Publishing and Embedding — the full publishing workflow and embed tier options
- Plans and Pricing — compare which plans include SEO and agentic features